Pricing Psychology Strategies Intelligence you can use TODAY to increase profits How to change your price by a couple of pennies and get MORE ORDERS Raise prices and get MORE ORDERS Pricing isn t all logic People also buy at one price and not at another for psychological reasons many of which they don t understand Yet these psychology based choices have been documented by pricing strategy experts in tests of hundreds of millions of consumers Here s how pricing psychology can work for you Author Marlene Jensen is a pricing strategy and new business expert The consulting company she launched years ago see PricingStrategyAssoc com has helped some very big companies such as American Express AARP and Playboy as well a number of small and medium sized entrepreneurs She has personally conducted almost tests of pricing strategies as well as idea tests for her clients Dr Jensen has also performed dozens of pricing strategy tests for her own business launches mdash magazine Sportswoman and paid ...[MORE]